Student working behind a camera

Bachelor's Degree in Communication

Concentration: Broadcast Production (BA)

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Broadcast Production Concentration Overview

As a broadcast production student at Purdue University Northwest, you’ll learn your craft in a state-of-the-art production facility that includes a multi-track audio engineering studio, radio studio and three-camera television studio. In the real world, broadcasters work to create television commercials, music videos, product packaging, social media content and more. This concentration fosters creativity grounded in research and practical application.

Department of Communication and Creative Arts

Throughout the program, you’ll work in our Radio and Television Studio Facility, which is supervised by a professional and experienced studio manager, creating art that includes music videos, television commercials, short documentaries and episodic scripts. Additionally, you will participate in producing and marketing our award-winning television show, The Roundtable Perspective, which airs on Lakeshore PBS.

Broadcast Production Concentration Curriculum

You’ll take a balance of general education courses, College of Humanities, Education and Social Sciences courses and communication courses. Our broadcast production curriculum includes courses in radio production, television production, editing and script writing.

Your first year is an introduction to basic communication principles of speech, public relations and advertising.

Broadcast Production Concentration Course Of Study

Sample Courses

  • COM 11400 – Fundamentals of Speech Communication
  • COM 20400 – Critical Perspectives on Communication
  • COM 25000 – Mass Communication and Society

Expand your knowledge with courses in media theory and visual communication and develop skills in audio, camera techniques, sports communication and radio/TV production.

Broadcast Production Concentration Course Of Study

Sample Courses

  • COM
  • COM 30900 – Visual Communication
  • COM 33100 – Audio Production

Get multimedia training with courses that teach you how to create ads for radio and television. Expand your knowledge of practical communication and media production techniques. You may also complete an internship this year.

Broadcast Production Concentration Course Of Study

Sample Courses

  • COM 33200 – Television Production
  • COM 43400 – Practicum in Media Communication
  • COM 44500 – Television Editing

Prepare for your career with courses that emphasize practical applications of the skills you’ve gained. You’ll further hone your skills in TV production and scriptwriting.

Broadcast Production Concentration Course Of Study

Sample Courses

  • COM 43600 – Scriptwriting
  • COM 44100 – Advanced Television Production
  • COM 46500 – Visual Aesthetics in TV and Film

Broadcast Production Concentration Highlights

Broadcast production combines ideas in compelling ways to attract attention. You’ll be able to gain hands-on experience in audio and video production. Our 30-minute program “The Roundtable Perspective” airs on Lakeshore Public Media.

If you’re interested in declaring a broadcast production concentration at PNW, contact Jake Giles now to schedule a tour of the studio!

PNW Lion Statue with a brick wall in the background Two students pose in commencement regalia in front of the Nils Building

Broadcast Production Concentration Outcomes

This program builds essential leadership and interviewing skills, as well as the confidence to communicate in a number of media. Broadcasting students compete and win in professional competitions like Telly, Communicator, Videographer and AVA.

Our alumni work in a wide variety of media, including film, television, radio, advertising, marketing and sales. They have won Emmys, Tellys and many other prestigious awards.

Broadcast Production Concentration Career Paths

A broadcast production concentration from PNW prepares you for a number of careers in the field, including:

  • Advertising (design or sales)
  • Social media (analysis and communication)
  • Television production

Broadcast Production Concentration Beyond the Classroom

Our students regularly intern at WJOB and Lakeshore Public Media. We also participate in the annual Broadcast Education Association (BEA) festival.

See All Student Organizations

Broadcast Production Concentration Employers

Graduates of this program are employed in organizations and companies like:

  • WGN
  • Lakeshore Public Media
  • South Shore Convention and Visitors Authority
  • Digital Target Marketing

Broadcast Production Concentration Scholarships

In addition to the scholarships available to all PNW applicants, students seeking a broadcast production concentration may also apply for program-specific scholarship awards, such as:

  • Edwin F. and Elsie L. Buck Scholarship
  • John R. Troyer Communication Scholarship

See All CHESS Scholarships

Sonny Santana

I met a lot of great people who turned out to be some of my best friends, and to actually run a live television show that airs on Lakeshore PBS is really, really valuable.

Sonny Santana, ’21, Communications: Broadcasting

Meet the Faculty

A PNW Student in the Classroom

Earn a Bachelor's Degree in Communication with a Concentration in Broadcast Production at PNW

Purdue University Northwest’s broadcast production concentration enables you to reach a genuine understanding of the industry while building solid foundations in radio production, television production and editing, script writing and more!

To see how a bachelor’s degree in communication with a concentration in broadcast production from PNW opens doors, from corporate boardrooms to television studios, take the next step today!

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