Bachelor's Degree in Communication
Concentration: Broadcast Production (BA)
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Broadcast Production Concentration Overview
As a broadcast production student at Purdue University Northwest, you’ll learn your craft in a state-of-the-art production facility that includes a multi-track audio podcast studio, radio studio and multi-camera television studio. In the real world, broadcasters work to create television commercials, music videos, product packaging, social media content and more. This concentration fosters creativity grounded in research and practical application.
Department of Communication and Creative Arts
Throughout the program, you’ll work in our Radio and Television Studio facility, which is supervised by a professional and experienced studio manager, use professional equipment in the field and on location, creating art that includes music videos, television commercials, short documentaries and episodic scripts. Additionally, you will participate in producing and marketing our multiple award-winning television show, The Roundtable Perspective, which airs on Lakeshore PBS to millions of homes throughout Chicago and Northwest Indiana.
Broadcast Production Concentration Curriculum
You’ll take a balance of general education courses, College of Humanities, Education and Social Sciences courses and communication courses. Our broadcast production curriculum includes courses in audio production, television production, editing and script writing.
Your first year is an introduction to basic communication principles and media studies.
Sample Courses
- COM 11400 – Fundamentals of Speech Communication
- COM 20400 – Critical Perspectives on Communication
- COM 25000 – Mass Communication and Society
Expand your knowledge with courses in media writing, visual communication and develop skills in audio production, podcasting and multimedia.
Sample Courses
- COM 37000 – Writing for Media
- AD 32800 – Visual Communication Design I
- COM 33100 – Audio Production
Get broadcasting training with courses that teach you how to produce television, learn proper camera techniques and editing. Expand your knowledge of practical communication and media production while working on a professionally produced TV program. You may also complete an internship this year.
Sample Courses
- COM 33200 – Television Production
- COM 43400 – Practicum in Media Communication
- COM 44500 – Television Editing
Prepare for your career with courses that emphasize practical applications of the skills you’ve gained. Get field experience and produce short films, social media digital content and documentaries. You’ll further hone your skills in the world of video production and scriptwriting.
Sample Courses
- COM 43600 – Scriptwriting
- COM 44100 – Advanced Television Production
- COM 46500 – Visual Aesthetics in TV and Film
Broadcast Production Concentration Highlights
Broadcast production combines communication fundamentals, teamwork and artistic creativity in compelling ways to attract attention. You’ll be able to gain hands-on experience in audio and video production in a professional setting. Our weekly broadcast 30-minute program “The Roundtable Perspective” airs on Lakeshore Public Media.
If you’re interested in declaring a broadcast production concentration at PNW, contact Jake Giles now to schedule a tour of the studio!
Broadcast Production Concentration Outcomes
This program builds essential leadership, communication, interviewing, technical and aesthetic skills, as well as the confidence to create media in a number of mediums. Broadcasting students compete and win in professional competitions like Telly, Communicator, Videographer and AVA.
Our alumni work in a wide variety of media, including film, television, radio, advertising, marketing and sales. They have won Emmys, Tellys and many other prestigious industry awards.
Broadcast Production Concentration Career Paths
A broadcast production concentration from PNW prepares you for a number of careers in the field, including:
- Advertising (design or sales)
- Audio production
- Social media (content creation and analysis)
- Television production
Broadcast Production Concentration Beyond the Classroom
Our students regularly intern at WJOB and Lakeshore Public Media. We also participate in the annual Broadcast Education Association (BEA) festival and students regularly attend events sponsored by the National Association of Broadcasters.
The Film & Broadcast club helps produce and showcase student’s work in media-related fields. Members can network and build portfolios that will help them in their future careers.
Broadcast Production Concentration Employers
Graduates of this program are employed in organizations and companies like:
- HBO
- WGN
- Viacom
- Lakeshore Public Media
- South Shore Convention and Visitors Authority
Broadcast Production Concentration Scholarships
In addition to the scholarships available to all PNW applicants, students seeking a broadcast production concentration may also apply for program-specific scholarship awards, such as:
- Edwin F. and Elsie L. Buck Scholarship
- John R. Troyer Communication Scholarship
I met a lot of great people who turned out to be some of my best friends, and to actually run a live television show that airs on Lakeshore PBS is really, really valuable.
Meet the Faculty
Earn a Bachelor's Degree in Communication with a Concentration in Broadcast Production at PNW
Purdue University Northwest’s broadcast production concentration enables you to gain a genuine understanding of the industry while building solid foundations in audio production, television production, radio, podcasting, editing, scriptwriting and more!
To see how a bachelor’s degree in communication with a concentration in broadcast production from PNW opens doors, from corporate boardrooms to television studios, take the next step today!
