Communication: Visual Communication Design
Communication, BA, Concentration: Visual Communication Design
Visual communication and design includes designing websites, logos, signage, books, advertisements, posters, packaging, symbols, magazines, interactive DVDs and so much more.
We have two dedicated art studios with access to industry-standard technology that are available to students outside of classroom hours.
This program emphasizes real-world problem solving, media and cultural studies, contemporary creative thinking and design methodology.
You’ll develop techniques skills using industry standard digital technology to communicate in compelling, meaningful ways.
Start strong with core studio classes in design principles, drawing and typography.
- AD 10500 – Design I
- AD 11200 – Typography
- AD 11300 – Basic Drawing
- AD 11400 – Drawing II
Continue to build skills through photography, digital imaging and multimedia courses.
- AD 20400 – Digital Imaging
- AD 22200 – Introduction to Photography
- AD 22800 – Visual Communication Design Computing II
- AD 23800 – Integrated Fine Arts
Refine your artistic voice with digital design techniques and discover the world of human expression. You can also complete an internship this year.
- AD 25500 – Art Appreciation
- AD 29000 – Digital Drawing
- AD 31800 – Introduction to Interactive Multimedia Design
- AD 32800 – Visual Communication Design I
Explore painting and advanced visual communication techniques while assembling a professional portfolio. You’re also encouraged to complete an internship in the field.
- AD 32900 – Visual Communication Design II
- AD 39200 – Painting
- AD 40300 – Portfolio Process and Presentation
- AD 49100 – Visual Communication 3D Design
As a Visual Communication Design student, you’ll flex your creative muscles in a variety of ways. Our students design everything from stationery to skateboards. **View a gallery** of student work and get inspired!
With well-rounded knowledge and thorough understanding of both medium and message, you’ll graduate with a professional portfolio and a sought-after skill set for work in design studios, advertising agencies and corporations.
There are multiple scholarships available to students in this program, including:
- Edwin F. and Elsie L. Buck Scholarship
- John R. Troyer Communication Scholarship
For more information, contact department head Tom Roach.
Beyond the Classroom
In addition to on-campus clubs, organizations and other activities, you can study overseas in Paris, France. You’ll explore world-famous museums and rich culture while making work and earning credit in an art and photography course.
This program prepares you for a range of careers, including:
- Digital photographer
- Layout artist
Meet the Faculty
Professor Zhang teaches Visual Communication Design and Studio Art. He is an international award-winning artist. Also, he is authors of numerous books on design, methodology and education.