Marketing and Communications
From managing the PNW brand—Power Onward!—to offering marketing strategy and services, we help you reach your target audience while consistently communicating our shared PNW Pride.
That's Powering Onward
We’re all brand ambassadors for Purdue University Northwest. Branding is about much more than the proper use of logos or colors. It’s about offering a cohesive presence and tone to represent PNW: Power Onward.
Points of Pride
Purdue University Northwest is a student-centered university that transforms lives through innovative education, impactful research and community engagement.
Purdue University Northwest is a student-centered university that transforms lives through innovative education, impactful research and community engagement. As a First Gen Forward Network Leader, a Hispanic-Serving Institution, a doctoral-granting institution, and a designated Collegiate Purple Star of Indiana institution, it proudly reflects a commitment to academic excellence and support for students.
With new Esports Arenas and over 90 student organizations, there is never a dull moment on campus!
With over 15 research centers and institutes students, faculty and staff can collaborate and deepen their understanding of the world around them.
PNW is an Innovation and Economic Prosperity University, an acknowledgment for public research universities with strong evidence of collaboration with public and private sector partners to support economic development, innovation, community development and other areas.
The additions of the Nils K. Nelson Bioscience Innovation Building, the PNW Design Studio, and the Dave Roberts Center for Innovation and Design provide students, faculty and staff with opportunities to work in fully updated, modern facilities.
The Nils K. Nelson Bioscience Innovation Building provides ample space for hanging out between classes, studying and group projects!
The PNW Design Studio, has a wide variety of equipment for engineering students to use in their projects.
Our bell tower is a Hammond Campus landmark that stands between Lawshe Hall, the Student Union Library Building and Nils K. Nelson Bioscience Innovation Building.
Our scenic Westville Campus is filled with welcoming places to study, eat, exercise, spend time with friends or just relax.
How We Can Help
Strategy and Guidance
See how our team can offer strategy and guidance in areas including advertising, social media, website updates, media relations and more.
Templates and Toolkits
From PowerPoint templates to official name badges, access the materials you need to show your PNW Pride in a professional setting.
Submit a Request
We’re here to help! Complete a digital request form and we’ll get the right people involved with your project.
Marketing and Communications Awards
2025 Communicator Awards
- Award of Excellence, General: School or University, “Lightning Strikes Twice: Building Content Strategy Around an Unexpected Success”
The Communicator Awards is dedicated to recognizing excellence, effectiveness, and innovation across all areas of communication. We are the leading international awards program honoring talent in this highly competitive field. The Communicator Awards is sanctioned and reviewed by the Academy of Interactive & Visual Arts, an invitation-only group consisting of top-tier professionals from acclaimed media, communications, advertising, creative and marketing firms.
2025 EduAd Awards
- Gold Winner in Special Promotions Campaign for “Lightning Strikes Twice: Building Content Strategy Around an Unexpected Success”
This year, over 2,000 entries were received from over one-thousand colleges, universities and secondary schools from all fifty states and numerous foreign countries. See the full list of winners here.
2024 Collegiate Ad Awards
- Silver Award, “Blogs,” What Can I Do with an English Degree?
The Collegiate Advertising Awards is an elite national program honoring excellence in advertising, marketing and promotion of higher ed products and services. You can view the winners here.
2024 Communicator Awards
- Award of Distinction: “Revamping the Paying for College” Pathway
The Communicator Awards is dedicated to recognizing excellence, effectiveness, and innovation across all areas of communication. We are the leading international awards program honoring talent in this highly competitive field. The Communicator Awards is sanctioned and reviewed by the Academy of Interactive & Visual Arts, an invitation-only group consisting of top-tier professionals from acclaimed media, communications, advertising, creative and marketing firms.
2024 Educational Advertising Awards (EduAdAwards)
- Gold Award in the category of miscellaneous collateral, special promotions for the 2023-24 Student Admit Packet
- Gold Award in the category of Special Promotions Campaign for the revamp of the “Paying for College” Pathway on our website and in print materials
- Bronze Award in the category of Website Refresh for: Program Page SEO Project Successfully Boosts Rankings and Traffic
- Merit Award for our Student Viewbook
This year’s EduAdAwards had more than 2,000 entries from over 1,000 colleges representing all 50 states and numerous foreign countries, so it is especially noteworthy for a staff our size to be recognized among such expansive company. You can view the full list of awards here.
2023 Collegiate Advertising Awards
- Gold Award for the Student Viewbook, March 2024
- Silver Award for the 2023-24 Student Admit Packet, March 2024
The Collegiate Advertising Awards is an elite national program honoring excellence in advertising, marketing and promotion of higher ed products and services. You can view the winners here.
2023 Education Digital Marketing Awards
- Silver Award: Digital Video Ad, Powering Onward Video, November 2023
- Silver Award: Total Digital Marketing Program, Power Onward PNW Digital Marketing Campaign, November 2023
2022 Collegiate Advertising Awards
- “Gold” for Power Onward Recruitment Marketing Campaign, March 2023
- Silver Award for the 2022-23 Student Admit Packet, March 2023
The Collegiate Advertising Awards honors outstanding excellence in all forms of advertising, marketing and promotion specific to higher education products and services. Award listed at http://www.collegiateadawards.com/winners/
Davey Awards
- Silver Award, Integrated Marketing Campaign category.
The Davey Awards are sanctioned by the Academy of Interactive and Visual Arts to honor outstanding media creative. Entries are scored on a ten-point scale by the judges, and Silver Winners generally receive a score of 7.0 or above.
Educational Digital Marketing Award
- Gold, Digital Advertising Campaign Category
The Educational Digital Marketing Awards recognize colleges, universities and secondary educational institutions with the best creativity, marketing execution, message impact, technology application and innovation content.
PNW News Highlights
Purdue University Northwest earned several recognitions for its academic quality and social mobility in U.S. News & World Report’s 2026 Best Colleges rankings. Among the newly published rankings, PNW earned a top 50 recognition for its undergraduate engineering programs.
Purdue University Northwest offers campus preview event for prospective college students
PNW invites prospective college students and their families to attend Preview PNW on Saturday, Oct. 18 on the Hammond campus. For more information, or to register visit pnw.edu/preview.
Purdue University Northwest reports gains in fall enrollment
Purdue University Northwest (PNW) welcomed 1,816 new undergraduate students, which represents a 6% increase in the incoming undergraduate class. The First Time in College (FTIC) cohort increased 10.5%. PNW also noted a record 70.5% retention rate for returning second-year students for the 2025-26 academic year.
PNW Event Highlights
Oct 18
Preview PNWWant to learn what it’s like to attend Purdue University Northwest? This open-house experience shares how PNW offers real-world experience in 70+ areas of study.
Oct 26
Sinai Forum: Artificial Intelligence: Ethics and its Effects on the Healthcare Industry with David PogueJoin the Sinai Forum at Purdue University Northwest for a conversation with technology expert and bestselling author, David Pogue.
Nov 16
Sinai Forum: The Middle East and a Larger Look at Global Security and Diplomacy in a Changing World with Jennifer Griffin and Greg MyreJoin the Sinai Forum at Purdue University Northwest for a conversation with Jennifer Griffin and Greg Myre.
Nov 26
Thanksgiving Break – No ClassesDue to the Thanksgiving holiday, there will be no classes from Thursday, November 27 through Saturday, November 29.